Introduction
In 2017, we changed history with Azul and Azul Pro, a project known internally as Project Blue. Last year was the year of connected devices with the Amica Consortium and Project Gemini. We launched a record number of products in a single year, from the RioWave to the powerful AzulElite, evolving the existing brands in a multitude of ways. This year, our focus shifts to the greater effort, connecting our world through technology. While we are announcing our third generation of phones, this is the year Thomas defines itself as an industry leader in technology, one committed to changing the world, one Azul at a time. It is our pleasure to announce the next generation of operating system, AzulOS Horizon.
AzulOS Horizon
One complaint that has always been said about tech companies is that the devices are deemed obsolete prior to the lifespan of the device. We are committed to providing security updates to phones up to four years, tablets up to six years, and professional computers up to ten years! Every device we’ve announced since the original Azul will be eligible for AzulOS Horizon, which is the fastest and most power-efficient software we have ever produced. We will share more about its initial rollout and features at our developer conference in a few weeks.
Azul Legacy Software Program
While it is great for all of the devices to get the latest software, it is also detrimental to the onboard processor to continuously pack the newest features onto it. This is why it’s important to move Azul devices from the software upgrade lineup into the legacy software lineup. While these devices won’t receive new major software upgrades, they will continue to be upgraded for bug and security fixes and be continuously inspected by a dedicated team to make sure they are running the best version of the software to optimize the processor. While all of our devices are too young to be added to this year’s program, Azul, Azul Pro, and Azul S will become the first devices added in early 2020.
The Grand Reveal
This year, we are announcing two third-generation Azul devices, Azul 3 and Azul 3 Pro. These smartphones are exponentially more powerful than their predecessors, and by far the most powerful Azul phones we’ve ever produced. While remaining very similar in design to the Azul 2 series, our in-house chip has pushed the limits of what this shell can accomplish. They will be available to preorder starting today, and be released on March 29th.
The End of An Era
Two years in a row, we have produced three Azul phones, the Azul, Azul Pro, and Azul S. The two devices announced will be our only Azul phones this year, and the Azul 2S was the last S-series phone we will make. In short, we have decided to reshuffle the lineup, and will be making future changes to adjust former Azul S users into the Azul lineup or our super-affordable Rio lineup. All fall releases that were dedicated to the Azul S will be focused on the Rio series of phones and our other Azul products. Both Azul S and Azul 2S will be supported for four years past their release date, as previously mentioned.
Corporate Restructuring (Again)
We have sadly lost the head of Ren, Josh Douglas, to the banking agency, Veranto, where he will serve as a technical advisor. With no clear successor, we searched within our executive team to find someone to be Ren’s new CEO. We have decided that there is no better option than Dr. Hachiro Yamasaki to become Chief Executive Officer of Ren. Marcel Gauthier will continue to serve as Studio Director of Azulrai, but will additionally serve as Senior Vice President in the event that Yamasaki has to leave his post.
Project Fulcrum
We love to keep our fans continuously excited about the next big thing. Next year, we’re excited to revolutionize the industry again like we did for the original Azul. We will be announcing three new Azul devices next spring, but one will be a brand new product line, one we are calling Project Fulcrum. While we want to save most of our secrets, we do want to establish Fulcrum’s place in our lineup. It will be positioned between our Azul phone and Azulscape product lines to be the one device our consumers need, no matter where or how they work. 2020 will be an excited year for Thomas and Project Fulcrum.
Horizon City
Today we’re excited to announce that Horizon City is beginning applications for Phase One of construction. This includes the first neighborhood, Dawn Springs. Please visit our website for more information on Horizon City and the application process. We will be discussing the city and other devices related to the city at an event on March 24th.
In 2017, we changed history with Azul and Azul Pro, a project known internally as Project Blue. Last year was the year of connected devices with the Amica Consortium and Project Gemini. We launched a record number of products in a single year, from the RioWave to the powerful AzulElite, evolving the existing brands in a multitude of ways. This year, our focus shifts to the greater effort, connecting our world through technology. While we are announcing our third generation of phones, this is the year Thomas defines itself as an industry leader in technology, one committed to changing the world, one Azul at a time. It is our pleasure to announce the next generation of operating system, AzulOS Horizon.
AzulOS Horizon
One complaint that has always been said about tech companies is that the devices are deemed obsolete prior to the lifespan of the device. We are committed to providing security updates to phones up to four years, tablets up to six years, and professional computers up to ten years! Every device we’ve announced since the original Azul will be eligible for AzulOS Horizon, which is the fastest and most power-efficient software we have ever produced. We will share more about its initial rollout and features at our developer conference in a few weeks.
Azul Legacy Software Program
While it is great for all of the devices to get the latest software, it is also detrimental to the onboard processor to continuously pack the newest features onto it. This is why it’s important to move Azul devices from the software upgrade lineup into the legacy software lineup. While these devices won’t receive new major software upgrades, they will continue to be upgraded for bug and security fixes and be continuously inspected by a dedicated team to make sure they are running the best version of the software to optimize the processor. While all of our devices are too young to be added to this year’s program, Azul, Azul Pro, and Azul S will become the first devices added in early 2020.
The Grand Reveal
This year, we are announcing two third-generation Azul devices, Azul 3 and Azul 3 Pro. These smartphones are exponentially more powerful than their predecessors, and by far the most powerful Azul phones we’ve ever produced. While remaining very similar in design to the Azul 2 series, our in-house chip has pushed the limits of what this shell can accomplish. They will be available to preorder starting today, and be released on March 29th.
The End of An Era
Two years in a row, we have produced three Azul phones, the Azul, Azul Pro, and Azul S. The two devices announced will be our only Azul phones this year, and the Azul 2S was the last S-series phone we will make. In short, we have decided to reshuffle the lineup, and will be making future changes to adjust former Azul S users into the Azul lineup or our super-affordable Rio lineup. All fall releases that were dedicated to the Azul S will be focused on the Rio series of phones and our other Azul products. Both Azul S and Azul 2S will be supported for four years past their release date, as previously mentioned.
Corporate Restructuring (Again)
We have sadly lost the head of Ren, Josh Douglas, to the banking agency, Veranto, where he will serve as a technical advisor. With no clear successor, we searched within our executive team to find someone to be Ren’s new CEO. We have decided that there is no better option than Dr. Hachiro Yamasaki to become Chief Executive Officer of Ren. Marcel Gauthier will continue to serve as Studio Director of Azulrai, but will additionally serve as Senior Vice President in the event that Yamasaki has to leave his post.
Project Fulcrum
We love to keep our fans continuously excited about the next big thing. Next year, we’re excited to revolutionize the industry again like we did for the original Azul. We will be announcing three new Azul devices next spring, but one will be a brand new product line, one we are calling Project Fulcrum. While we want to save most of our secrets, we do want to establish Fulcrum’s place in our lineup. It will be positioned between our Azul phone and Azulscape product lines to be the one device our consumers need, no matter where or how they work. 2020 will be an excited year for Thomas and Project Fulcrum.
Horizon City
Today we’re excited to announce that Horizon City is beginning applications for Phase One of construction. This includes the first neighborhood, Dawn Springs. Please visit our website for more information on Horizon City and the application process. We will be discussing the city and other devices related to the city at an event on March 24th.
